The assessment of the candidates in the workshop to be conducted in the manner s specified in the Ordinance. The duration of the end term examination shall be 3 hours. The objectives of this course is to expose the students to basic concepts of management and to enable them to gain appreciation for emerging ideas, techniques, procedures and practices in the field of management. Unit — I Introduction:
Assignment Answers BBA Principles of Marketing Course Syllabus Introduction to the functions of marketing, building on the influence of social, economic, ethical, legal, and technological forces on marketing activities, and marketing in a socially responsible way around the globe.
Course Textbook Perreault, W. A marketing strategy planning approach 14th ed. Course Learning Outcomes Upon completion of this course, students should be able to: Discuss the importance of determining value proposition of the consumer. Describe behaviors in marketing that impact social responsibility.
Describe the impact that changes in the external business environment have on an organization. Explain how the marketing mix is used to reach the target market. Describe the process of market segmentation leading to the identification of the target market.
Explain the importance of positioning as it relates to brand strategy leading to brand equity.
Examine pricing strategies utilized in an organization. Examine distribution channels and the significance of supply chain management from the standpoint of marketing. Discuss the significance of supply chain and logistics management in marketing.
Compare and contrast various factors that influence promotional strategies. Credits Upon completion of this course, the students will earn three 3 hours of college credit.
Each unit contains Learning Outcomes that specify the measurable skills and knowledge students should gain upon completion of the unit. Each unit contains a Unit Lesson, which discusses unit material.
Each unit contains Reading Assignments from one or more chapters from the textbook or Online Library. Chapter presentations are provided in each unit study guide as Suggested Reading to aid students in their course of study.
Discussion Boards are part of all CSU term courses. More information and specifications can be found in the Student Resources link listed in the Course Menu bar.
Students are required to submit for grading Unit Assignments in each unit. Specific information and instructions regarding these assignments are provided below.
Grading rubrics are included with each assignment. Specific information about accessing these rubrics is provided below 6. This communication forum provides you with an opportunity to ask your professor general or course content related questions.
This communication forum allows for casual conversation with your classmates. The online library includes databases, journals, e-books, and research guides. These resources are always accessible and can be reached through the library webpage.
Librarians can help you develop your research plan or assist you in finding relevant, appropriate, and timely information.Karnataka PGCET for MBA Admissions to colleges in Karnataka is round the corner. Find here a Model Paper with questions on all the sections of the exam for your practice. National University Masters/ MBA Final Syllabus (Accounting) National University Masters/ MBA Final Syllabus National University Masters/ MBA Final Syllabus (Marketing) Paper Title: Advanced Marketing Research.
MBA , Organizational Research and Theory 1 MBA , Organizational Research and Theory Course Syllabus. Research Paper: Students are required to submit for grading a Research Paper in Unit VIII.
Details and instructions regarding this assignment can be found below. TANCET MBA Syllabus – Detailed Analysis. There will be 5 sections in TANCET MBA out of which questions will be based. Candidates interested in taking TANCET MBA can make their preparations robust by practicing TANCET sample papers or previous years’ question papers.
MBA CET – The Maharashtra MBA Common Entrance Test (MBA CET) also known as MAH MBA CET The CET cell of Directorate of Technical Education (DTE), Maharashtra conducts MBA leslutinsduphoenix.com exam is a state level entrance test for admission to MBA .
Syllabus of MBA (New Syllabus) 1 FIRST SEMESTER: 10 COMPULSORY COURSES Code Course Credit Contact Hours MB Operations Research 3 30 50 MB Management Information System 3 30 50 paper as MINOR specialization from any groups (Apart from the Major Specialization group) in both the third & Fourth.