Furthermore, through the market analysis It was found that Kellogg and Whitebait mainly lead the cereal industry, followed by Nestle and Jordan. These companies customer loyalty, which can make it harder for newer companies to enter this sector. As mentioned before, in the cereal market there are a large variety of targeted consumers like children, women, and families. The main key trends in the market are convenient snacks and consciousness towards health.
Whole Foods Market now has more than 70, employees in more than locations in the U. Regulations on organic and GMO food opportunity Free trade agreements opportunity Low labor standards in developing countries opportunity Whole Foods Market has the opportunity to further improve its standards to ensure proper labeling of organic and GMO-free products.
The firm also has the opportunity to expand its business based on advantages of free trade agreements, such as through new locations overseas.
In addition, Whole Foods Market can capitalize on its Whole Trade Guarantee to build its brand and attract more customers. The Whole Trade Guarantee certifies suppliers based on criteria like fair labor and employment practices. Economic stability opportunity Higher employment rate in the U.
The rising labor costs lead to higher supply costs and higher selling prices at Whole Foods Market stores. Increasing emphasis on healthy lifestyles opportunity Increasing cultural diversity opportunity Increasing wealth gap threat Whole Foods Market has the opportunity to grow based on high quality organic products that satisfy the healthy lifestyles trend.
The company also has the opportunity to offer a more diverse product mix to match the rising cultural diversity of its target consumers.
Nonetheless, this factor also presents an opportunity to reduce or eliminate GMO-containing products in Whole Foods Market stores.
On the other hand, the firm has opportunities to further improve its performance in waste disposal and sustainability. The Whole Trade Guarantee evaluates suppliers based on fair labor practices. The firm has used acquisitions as a major expansion strategy.
However, there are some notable threats, such as global warming and rising labor costs in developing countries. Whole Foods Market can further expand and diversify its supply chain to address the threat of rising labor costs in developing countries, the threat of global warming, and the threat of the patenting of GMOs.
Also, Whole Foods Market can adjust its pricing strategy to address the threat of the rising wealth gap.
Moreover, the firm can build new stores and expand overseas to address the threat of antitrust law in the U. Housing Industry Association Get expert industry market research on Supermarkets & Grocery Stores in the US. Industry market research reports, statistics, data, trends, forecasts and information.
Save time, save money, generate more revenue, mitigate risk and make faster and better business decisions. The UK food retailing industry is characterised by an immense high competition and low-price strategies.
Nowadays, many of the main competitors such as Asda, Tesco and Morrisons concentrate on good value with cheap offers, as well as their great variety of non-food products.5/5(1). This business analysis of the UK supermarket industry aims to provide an overview of the factors influencing the industry and the threats they are facing in terms of competitors.
For the purpose of this analysis I have chosen to do a PESTEL analysis of the industry looking into the most relevant factors that have an impact on the industry (e.g. Over the years companies operating in the UK grocery industry have had to consider policies and regulations of the UK government in regards to governing monopolies.
Under EU law, companies that control large shares of markets are seen as dominant. PEST ANAYSIS Political Food industry in the UK provides many political and legal factors that can have affect on the food industry. The food retail in the UK have the legislation based on food hygiene that they restricted to follow, which were set by European Union General Food Law Regulation and also the Food Standards Agency.
Health and . Whole Foods Market at West University Place, Texas. Whole Foods Market’s PESTEL/PESTLE analysis shows that the external factors in the company’s remote or macro-environment present mostly opportunities for the business.